Google is ready to put an end to Android's messaging mess
As
the headline says, Google is preparing to finally launch Chat; a
messaging app with all the modern messaging features right to your
Android phone. Google recently stopped funding for its not-so-successful messaging app called Google Allo, which failed to attract a good number of users. Now Google seems ready to turn things around for a change.
Goodbye SMS?
Short
Messaging Service, or SMS has been the traditional way of ending texts
since the 90's and still very prevalent in dumb phones and smartphones
even today. SMS allows you to send 160 character long messages (if you
didn't know) and is still commonly used across the world especially
Asia. And with such an amazingly feature rich Android OS, it is becoming
more painful and old fashioned to use it. Using SMS on your Android
Oreo or Android Nougat with devices like Google Pixel 2, Huawei's P20,
Samsung Galaxy 8 and 9, One Plus 5T, or even Xiaomi Mi Mix 2, it gives
us a kind of feeling that we get after seeing a swollen bodybuilder who
has no knowledge of terms like "leg day". We are totally glad that it's
not again the same messaging app with a new design slapped on top with
the same functionality. Although Google actually has tried to change
things with projects like Google Allo App, but no significant results
have been achieved so far.
Google Chat Features
Google
Chat is based on RCS which means Rich Communication System. The Google
Chat includes features like group texting, videos, typing indicators,
and read receipts. This app will be available for desktop devices just
like Google Allo Desktop, which means that you can have Google messenger
on desktop just like Whatsapp, and it will also have a Google web
version.
Although,
unlike Apple's iMessage, Google Chat will work with carriers who can
develop their messaging apps which work with protocol, and can connect
to other apps unlike Whatsapp or iMessage that completely cut off mobile
carriers. It will not be a direct source of income, but money can be
generated through business service.
Can Google Chat Capture the Market?
With
competitors like Whatsapp and Messenger, Google's new chat app is going
to have a tough time. Google could have either integrated the app in
the operating system that is currently active in well over 2 billion
devices, or could partner up with mobile carriers, it chose the latter.
Which means that it might struggle with gaining market share because the
other two major apps were either first movers or backed by a powerful
and popular offering as a springboard.
There's
currently no specified timeline even though the application is said to
be ready. We would like to see if the app will be a success or will go
down the drain just like a great number of Google Projects like Google
Hangouts App, Google +, Allo, and Google Talk. Let's see how well does
Google's new messaging app performs on Android and how much of it is
replicated to its Google messenger desktop version.
No comments:
Post a Comment